Digital Marketing Manager

Full-time
Remote, India - Chennai

GateAI is focussed on building an AI platform and product for the enterprise B2B market. It provides teams and organisations with a comprehensive, multi-modal platform that seamlessly connects users to a wide range of AI solutions. Moreover, it empowers users to integrate GateAI with their internal data sources, including file systems, CRM tools, and databases, facilitating the consolidation of data for insightful analysis. Additionally, users have the unique capability to engage in conversations with their data, fostering a more interactive and informative experience.

GateAI offers a secure and intuitive platform for users to engage with AI technologies, guaranteeing the protection of user data through rigorous security measures, encryption protocols, and adherence to data privacy regulations. Furthermore, GateAI ensures the platform's traceability, enabling companies to verify that their employees are utilizing it in alignment with their internal policies and guidelines.

Our headquarters is in London, UK with an additional office in Chennai, India.

Our enterprise is the brainchild of two distinguished serial entrepreneurs:
Sumir Karayi and Manoj Ganapathy.

Sumir and Manoj are both serial entrepreneurs having started and sold 2 different companies for a total value of $300 million (INR 2400 Crores). Sumir sold his company to the Carlyle Group while Manoj’s last company was acquired by Salesforce.

Sumir Karayi is an accomplished entrepreneur, having built 1E into a pioneering enterprise whose contributions to innovation, automation, and endpoint remediation have been widely recognised. His success culminated in 2021 when 1E was acquired by the Carlyle Group, a global investment firm.

Manoj Ganapathy, known for his entrepreneurial acumen, has previously founded two startups one of which was later acquired by Salesforce, a global leader in CRM. His expertise lies in creating cutting-edge technological solutions that respond to market needs.

Now, they are both leveraging their collective experience and insight to construct an ambitious new venture. They are currently developing an AI super app that will interface with all leading Lifecycle Management solutions in the market.

Company Overview:

Founded by accomplished serial entrepreneurs Sumir Karayi and Manoj Ganapathy, whose track record includes 100-million-dollar company exits, our company is currently working on an ambitious AI super app. This app will connect seamlessly with leading Lifecycle Management solutions in the market, marking a significant stride towards a future of interconnected, intelligent systems.

Job Overview:

We are seeking a creative and results-driven Digital Marketing Specialist to join our team. The Digital Marketing Specialist will be responsible for planning, executing, and optimizing our online marketing efforts across various digital channels. The ideal candidate will have a strong grasp of current marketing tools and strategies, and be able to lead integrated digital marketing campaigns from concept to execution.

Key Responsibilities:

Campaign Strategy and Planning:

  • Develop and implement comprehensive digital marketing strategies to enhance brand awareness, drive website traffic, and generate leads.
  • Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, display advertising, and content marketing.

Content Creation and Management:

  • Collaborate with internal teams to create engaging and relevant content for various digital platforms, including blog posts, social media updates, emails, and website copy.
  • Manage and maintain the company's digital content calendar.

SEO and SEM:

  • Optimize website content and landing pages for search engines to improve organic search rankings.
  • Manage paid search campaigns (Google Ads, Bing Ads) and monitor their performance.

Social Media Management:

  • Develop and execute social media strategies to increase brand visibility and engagement.
  • Manage social media accounts, including content creation, posting, and community management.

Email Marketing:

  • Create and execute email marketing campaigns to nurture leads and engage with customers.
  • Analyze email campaign performance and optimize for better results.

Analytics and Reporting:

  • Monitor and analyze the performance of all digital marketing campaigns using tools like Google Analytics, SEMrush, and social media analytics platforms.
  • Prepare and present regular reports on campaign performance, insights, and recommendations for improvement.

Market Research and Trends:

  • Stay up-to-date with the latest trends and best practices in digital marketing and apply this knowledge to improve marketing efforts.
  • Conduct market research to identify new opportunities and audiences.

Collaboration and Coordination:

  • Work closely with the sales team to align digital marketing strategies with sales goals.
  • Coordinate with external agencies and vendors as needed.

Experience:

  • Proven experience (5+ years) in digital marketing, with a focus on campaign management and performance analysis.
  • Experience with SEO, SEM, Google Analytics, and social media marketing.
  • Experience with email marketing platforms (e.g., Mailchimp, HubSpot).

Technical Skills:

  • Proficiency in digital marketing tools and platforms such as Google Ads, Facebook Ads Manager, and social media management tools.
  • Knowledge of HTML, CSS, and website content management systems (e.g., WordPress) is a plus.

Soft Skills:

  • Strong analytical skills and data-driven thinking.
  • Excellent communication and writing skills.
  • Creative mindset with the ability to think outside the box.
  • Ability to work independently and as part of a team.

Preferred Qualifications:

  • Experience with marketing automation tools (e.g., HubSpot, Marketo).
  • Certification in Google Analytics and/or Google Ads.
  • Experience in B2B digital marketing.

Interview Rounds :

  • 1st Round - Initial Discussion with the HM
  • 2nd Round - Assignment
  • 3rd Round - Presentation
  • 4th Round - Culture Fit.